The post Rakuten Travel seeks to bring foreign tourists to Japan’s less well-known destinations appeared first on TD (Travel Daily Media) Travel Daily Media.
Japanese online travel agency (OTA) Rakuten Travel aims to draw foreign travellers to Japan’s lesser-known destinations by way of its multilingual website.
The OTA hopes that the site can serve as a comprehensive travel guide focused on both popular and less-explored areas even as the Japanese government plans to bank on the increasing popularity of secondary destinations among repeat inbound tourists.
According to Rakuten Travel’s global head Jeremy Bek: “There are more hidden gems to discover, so I think people will keep coming back and keep wanting to discover Japan [on a deeper level.]”
Bek explained that up to 30 percent of international bookings at Rakuten Travel are for travels to secondary destinations, as well as nature treks and mountain climbing expeditions.
A truly comprehensive travel guide to Japan
In its present incarnation, the Rakuten Travel website is available in nine languages, including Chinese, Korean, Vietnamese and Indonesian.
It offers a guide to car rentals and a customer call service to respond to troubles encountered during travels, along with various types of authentic accommodations, including traditional ryokan inns, machiya which offer accommodations in traditional architecture, and family-run minshuku guesthouses.
The post Rakuten Travel seeks to bring foreign tourists to Japan’s less well-known destinations appeared first on Travel Daily Media.
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